Hy-digital

Thaifex Anuga's Successful Reopening in the Post-Covid Era

Article1 min readUpdated Mar 18, 2025View source ↗
THE SOLUTION Reach, Engage, Convert Awareness creation To increase awareness about the exhibition, we pushed content to people most similar to the previous visitors of Thaifex Anuga. This included targeting individuals and businesses within the food and beverage industry. Conversion optimization We aimed to drive potential buyers to the sign-up page and convert them into registered visitors and exhibitors. To achieve this, we used conversion optimization techniques and landing pages to guide the visitors towards the sign-up process.
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